Case Study 01
Build online presence for Boracay’s tourist transfer leader
Client:
Island Star Express
Categories:
Website Development, Content Copywriting, SEO, Search Marketing, Social Media Management
Island Star Express is the number 1 Airport Tourist Transfer that services guests from Kalibo or Caticlan airport to any resort in Boracay. We have designed their website to make it easier for local and international guests to book transfer and check their rates and services online. Apart from that, we have optimised their on-page SEO, as well as search marketing to help them improve their reputation as industry leader.
Ritz Digital Media set up search ads based on specific keywords, a branding display advertising campaign, and a remarketing display campaign. We continue to optimize and manage Island Star Express’ campaign to increase transactions and consistently lower the customer acquisition cost (CAC). By identifying trends and tracking competitors, we are able to adjust the campaign accordingly to maximize the marketing budget’s reach.
“In two months time, we were able to drive more online transaction and doubled monthly sales for Island Star Express.”